WeWatt — Kinetic Bikes
WeWatt has been able to grow its presence in Australia without needing to build its own local operations.
THE CHALLENGE
For WeWatt, selling its kinetic bikes into Australia meant managing much more than getting the products here.
The bikes are used across universities, schools, corporate offices, airports and events, so every project can involve different customers, venues, delivery requirements and installation arrangements.
With the manufacturer based overseas, customers needed someone locally who could manage the communication and make sure everything ran smoothly from order through to installation and beyond.
WHAT WE DID
Plum Crazy Agency became the Australian point of contact for WeWatt and its customers.
We manage the day-to-day communication between clients, WeWatt and local suppliers, as well as coordinating freight, delivery, installation and event requirements. We have supported WeWatt installations in a variety of spaces including schools, universities, airports and corporate offices, as well as event activations for organisations such as IBM and the Public Sector Network.
For events in particular, we manage the practical details – making sure the bikes arrive on time, are installed correctly, are ready for guests and can be packed down and moved when the event finishes.
Our role includes:
- Customer and supplier communication.
- Order and delivery coordination.
- Freight and logistics management.
- Local installation and contractor coordination.
- Event setup and pack-down.
- Technical communication with WeWatt.
- Ongoing customer support.
- Feedback and market information back to the manufacturer.
The aim is simple: the customer should not have to worry about who is organising what. We manage the process locally and keep everyone connected.
THE RESULT
WeWatt has been able to grow its presence in Australia without needing to build its own local operations.
Customers have a local contact who can manage their project, while WeWatt has a partner who understands the Australian market and can handle the logistics and communication on the ground.
It has allowed the product to be used across a wide range of Australian environments while maintaining a consistent customer experience.
“Plum Crazy Agency has been a very important partner for us in Australia. They understand the importance of looking after the customer from the first conversation through to delivery and installation. Their ability to manage local logistics, communication and events gives us confidence that our products are being properly supported in the Australian market.”
